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Thursday, January 27, 2005

Synergy redux

The concept of "synergy" outlived the conglomerate movement in the 1950s and 1960s. Recent example of contemporary usage comes from stock analyst Timothy Horan, discussing the Cingular -AT&T Wireless merger: "Investors are going to give them the benefit of the doubt because the synergies are ahead of them."
Matt Richtel, "Drop in Quarterly Earnings for Cingular," New York Times [], 1/25/05.

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